Around the world, the event industry has experienced unprecedented disruption. Earlier in the year, the pandemic resulted in the mass cancellation of public and private events. In this technological age, adaptation and innovation are essential, especially in the face of unusual circumstances such as these. Virtual events have existed before the pandemic, but the demand has dramatically risen in its wake.

Conferences have experienced a significant shift from physical events to virtual ones. Similarly, private events like concerts and speakers have also experienced a chance to be better suited to a distanced, digital landscape.

Fortunately, there are many benefits to virtual events beyond the current restrictions on travel and gatherings. As the pandemic continues to influence the limitations of gatherings, the industry will continue to change.

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